I’m not sure I need to convince you that people love watching videos. But just in case, did you know that YouTube users consume more than 1 billion hours of video every day?
We are moving to an inbound recruiting model, using digital channels and talent communities to attract candidates through the discovery of online content.
It’s no surprise that job seekers want to hear from the people they will be working with, and reporting to, when considering an opportunity. Does it surprise you that your company’s mission and values, and a long list of responsibilities and requirements (written in the third person) is not the kind of compelling content that makes a candidate click ‘apply now’?
How do you create a memorable first moment, before you even meet someone? For many of us, our LinkedIn profile is what a new colleague, client or connection bases their first impression on. What does your LinkedIn say about you?