Video Marketing for Talent Teams

Today at the HR Technology Conference & Expo in Las Vegas, Monster will be previewing  an industry leading collaboration with VideoMyJob.  The new Monster Studios mobile app will give talent acquisition, recruitment and HR teams the power to record, edit and publish a video job ad in minutes.

Pat yourself on the back! You’ve planned, recorded and edited a shiny new video job ad, now what? How do you ensure that the brilliant (go on, you can say it), engaging and entertaining video you laboured over gets in front of your ideal candidate?

Don’t be a slave to your teleprompter, learn to work the teleprompter to your advantage so that you can focus on the business of being you.

There’s no doubt a video application can help candidates to stand out in a competitive market, but have you considered that the same advantage applies to employers?

There are 11 million job postings on LinkedIn. The average job posting is around 700 words, so seven billion seven hundred million words are deployed, right now, to garner attention and engagement from an audience who are usually already employed. That’s a great deal of effort and a lot of noise.

For Siemens, recruitment marketing is all about leveraging the Employer Brand to deliver specific recruiting outcomes.

Welcome to the final part of our three-part series blog ‘Making your best Video Job Ads’, this – our final instalment, is about best preparing to present and bring your jobs to life.

When filming, it’s important to be yourself and use compelling content so that the information shared in your video job ad is absorbed and efforts are rewarded with great candidates.

Making videos might not be something you have ever done before, but rest assured VideoMyJob is designed for everyone to use, regardless of your experience in front of a camera.

Welcome back to our three part series ‘Making Your Best Video Job Ads’, this time we are going to cover all of your options when it comes to your set up for filming great video job ads.